OK. Now my lawyer has given me the green light, I can officially announce I am working on a proposal for a .sport TLD, to be submitted to ICANN for consideration as a new TLD next year.

There is still a long way to go in terms of getting the proposal ready, but I this this one is a winner. First of all, sport is one of the most popular human activities. It transcends cultures. The.SPORT community is large and diverse, from small clubs to large international federations. There is also a large industry for which.SPORT is an essential element of its communication strategy. Think about the media. Television networks may be interested to have dedicated web sites about.SPORT.

Unlike existing sponsored and unsponsored TLDs, .sport is also meaningful in languages other than English. The word “sport” originates from the ancient French verb “desporter” and was later adopted by many European languages and others. “Sport” just means.SPORT, whether in English, French, German, Dutch, Afrikaans or many others languages.

There is a provisional web site at http://www.dotsport.info, developing some of the ideas above.

If you like the idea, I would of course most welcome your partnership. Let’s talk about it at ICANN Paris.